Rana Masud is one of the pioneers who changed the face of Bangladeshi TV commercials. He possesses extensive expertise in brand promotion and behavior change communications, having acquired a wealth of knowledge and skills as a Film Director specializing in various forms of visual storytelling. He has proficiency extends to the development of impactful TV commercials, TV spots, PSAs (Public Service Announcements), video documentaries, and docu-dramas. Through he has experience, he has honed the ability to effectively convey messages and elicit desired responses from audiences, showcasing a nuanced understanding of both the creative and strategic aspects of visual communication. Some of his directed like Baby Zinc TV Spot for ICDDR-B, Arong Milk TV commercial for BRAC, and Joyeetar Joy Jaatra 26 episode Talk Show regarding Professional Women have widely been praised by many people in the advertising industry. He has Directed 300 Ad Films in Bangladesh. Rana Masud Film Director, Producer, and Teacher in Bangladesh.